En Bouquet, is a skincare and cosmetic brand for Gen Z, inspired by the natural ingredients used at Cleopatra's Cosmetic Workshop along the Dead Sea.

Branding + Research + Illustrations + Packaging

Findings of my Research

According to a legend, Cleopatra prepared a paste made of ground horse teeth and deer marrow to cure Julius Caesar’s baldness.

The product concepts are based on Cleopatra's beauty regime. They are given magical names to add humor and mystery. Each product is unisex and has a unique color palette derived from the ancient ingredients used in the products. For example, Juniper berries, Moringa, Henna leaves. The colorful fluid patterns on the packaging celebrate the brand's vision. They are painted in Procreate on the iPad Pro. Type is a combination of serif and sans serif, Mrs. Eaves and Bilo. The logotype, En Bouquet is bold and geometric in order to add contrast.

Research and Design project at Savannah College of Art & Design in MA Graphic Design and Visual Experience program.

Recognition

Winner GDUSA American Package Design Awards 2022

Winner Indigo Design Award (Gold) in 2022

Commended in Packaging Design Creation by World Brand Design Society in 2021